Digital bus shelter
5th Avenue, New-York
UNIVERSAL REGISTRATION DOCUMENT
2023
Annual financial report
MESSAGE FROM THE CO-CEOS
COMPAGNY PROFILE AND KEY FIGURES
1
2
Key events of 2023 RFA
Group history
Our Business Model DEFP
Organisation and geographic presence
Our market
Advertisers and effectiveness of our media
Group strategy DEFP
Data and digital services for citizens, partners and advertisers
1.9 Programmatic, a major growth opportunity
1.10 Research and development RFA
1.11 Street furniture
1.12 Transport
1.13 Billboard
1.1
1.2
1.3
1.4
1.5
1.6
1.7
1.8
TABLE OF CONTENTS
6
GROUP ACTIVITY
AND STRATEGY
12
14
16
18
20
